Authors - Ha L Thu Abstract - The rapid advancement of Big Data has transformed business network analysis, enabling organizations to extract meaningful insights for decision-making and optimization. This paper explores key methodologies in business network analysis, focusing on how Big Data techniques enhance network visualization, relationship mapping, and performance optimization. We discuss applications in supply chain management, financial networks, and corporate strategy. Additionally, we address challenges such as data privacy, computational scalability, and real-time processing. Finally, we propose future research directions for integrating artificial intelligence and advanced analytics into business network optimization.
